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Insights

The Role of Intercultural Competence in International Business Success

By

Intercultural Management: An International Perspective

"In today’s globalized business world, intercultural competence is a key asset for any organization. This competence goes beyond language proficiency to include an understanding of different business practices, decision-making processes, and negotiation styles. Businesses that embrace intercultural competence can better adapt their strategies to meet the needs of diverse customers and partners, leading to greater success in international markets."

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